We are really proud to announce that BallinEurope joined the network of one of the best blogs out there about basketball: the truehoop network by Henry Abbott.
I started reading truehoop back in 2006, when it was not affiliated with ESPN at all. Over the years I got to meet Henry through email and even at a few live events in the US that we both attended.
Every basketball blogger knows about truehoop and Henry Abbott, so we are really part to be a small part of this great thing now.
Right now, the ESPN truehoop network features 24 blogs, all about the NBA and their teams. We are even more excited to be able to join a network that of course focuses on the NBA – with us being the only blog about Europe. It just motivates us and tells us we have been doing the right thing, especially when truehoop readers comment on us joining the network like this:
GREAT move including the “Ball in Europe” blog into the network. With the undeniable influence the Euroleagues have had on the game today, what better way to get the readers of TrueHoop at least some idea of what’s going on with the NBA from that perspective. We all too often have such an insulated mindset with our world in general; TrueHoop is one of the ways many of us keep that from being too much the case with our sports (albeit just from other cities). This will keep us from being too ignorant of what’s going on from a world view of hoops.
Tags: BallinEurope, ESPN, TrueHoop.com


I guess that makes sense since I started reading ballineurope at about the same time I started to read truehoop and henry mentioned b-i-e frequently.
It’s just that having a big corporate logo on top of your blog kind of kills the whole “euroleague is the purists answer to the nba” idea, but since the euroleague itself is becoming ever more corporate (thanks Jordi!) it is only fitting that the related media follow suit.
Oh well, as long as your liveblogs stay liveblogs and don’t become the gatorade blogs of the week I guess it’s great to be recognized for you guys and wish you the best of luck with the wider audience you are bound to get. I’m looking forward to the comments section when a few more nba-people join in
Always believed in the power of LUX basketball know-how and the efficient German marketing.
Great news guy.
Good luck over that part of the blogsphere…