Basketball Business 29
The High Price of NBA Europe
The NBA and FIBA plan to launch a pan-European league in time for the 2026/27 season. The idea is as ambitious as it is unprecedented. Both organisations are betting on a belief in basketball’s untapped commercial potential on the continent. Emmet Ryan on just how expensive it is going to be for NBA Europe to […]
Olympiacos, Panathinaikos, and marketing a feud
It’s got the fans. It’s got the personalities. Then there are the stakes. Few rivalries in basketball can compare to that of Panathinaikos and Olympiacos. Yet, is Euroleague doing enough to build on its most marketable rivalry? The rivalry that makes the rest of Euroleague come to a standstill is renewed on Friday. Basketball in […]
Paris Basketball, London Lions, the Euroleague, and Jordi’s basketball dream
Euroleague’s craving for big basketball teams in Paris and London has never been a secret. One of them will have a shot at achieving it through Eurocup this season There was once a dream, not necessarily the best advised one, in Euroleague towers. Paris and London have long been sought after to join the competition. […]
So you want to leave your national league
It was a week off for Euroleague, so a bunch of teams got very angry over domestic matters. Things got stupid fast, potentially earth shaking decisions were rashly put out there, and now it’s time to talk about the real motivations. Emmet Ryan on the teams that are hinting at leaving town The national […]
Sky, the NBA, and Britain’s basketball relationship
The NBA’s odd existence in the United Kingdom got a touch of stability earlier in the week due to its new deal with Sky. Emmet Ryan on how the NBA is everything always on the edge of being nothing and needs to be somewhere in-between Channel 4 realised one thing about the sports rights it […]
FIBA needs to develop the Netflix of basketball
With the new season only a few weeks away, working out how and where to watch games online is still way too much work. With LiveBasketball.TV far from drowning in content, Emmet Ryan on how giving the platform a reason to care more is in FIBA’s interests You may not have heard of Perform Group […]
The IMG factor – The first step in Euroleague’s new era
This is the first full season and the influence of IMG over Euroleague is already more than obvious according to Emmet Ryan. In BiE’s sort-of annual state of the union style piece on Final Four week, we look at how the new look is more than just a change in format Gumption and talent were […]
Euroleague expansion, opportunity, and headaches
It turns out the Turkish Airlines Euroleague wants to get bigger, having just got smaller, but while expansion offers financial opportunities it’s going to prove a logistical nightmare according to Emmet Ryan The most unsurprising detail in Euroleague’s long term plans was confirmed by Jordi Bertomeu on Zalgiris TV. Euroleague wants to expand, first to […]
Let’s do more than lunch – How collaboration can spur European basketball
In part four of our long-form series on the civil war in European basketball, Emmet Ryan looks at the benefits real collaboration between FIBA and Euroleague would bring and examines the obstacles the war has created Check out Part 1, Part 2, and Part 3 It turns out 2 June was THE day in European […]
The Basketball Champions League – FIBA’s brand of hard ball
After a lengthy absence, part three of BallinEurope’s look at the civil war in European basketball continues with analysis of what the Champions League actually means for the sport. For past coverage check out Emmet Ryan’s features on the problems with a closed shop Euroleague and the need for a strong Eurocup FIBA wants back […]
Fighting Football is foolish aka why Eurocup is vital
In the second part of out longform series on the business of basketball, Emmet Ryan looks at the vital role a secondary competition such as Eurocup plays in the overall growth of basketball in Europe. Part one, on the Euroleague proposal for next season, is here Football is big and people with money know this […]
Closing off sense – Euroleague, Champions League, and market stagnation
In the first of a series of pieces looking at the business and marketing of European basketball, Emmet Ryan reacts to the news that Euroleague may fully close off entry to the new 16 team competition The civil war has been ugly. The fans have been left hanging by and large. Money talks, naturally, but […]