We are just days away from tickets for this season’s Euroleague Final Four going on sale and the logo for this year’s decisive weekend has been unveiled. Watch the video below for an animated version of the logo coming to life.
Here’s the full release from Euroleague:
The biggest basketball fiesta of the coming year now has its visual identity to match the anticipation as Euroleague Basketball proudly presents the new logo for the 2015 Turkish Airlines Euroleague Final Four, hosted by the Comunidad de Madrid at the Barclaycard Center from May 15 to 17.
A basketball net, the ultimate target for all players, will be the protagonist for this season’s logo. From the moment the season started, the common dream of all Euroleague players is to score the season’s title-winning shot at one of the Barclaycard Center baskets.
The Comunidad de Madrid has also been a clear source of inspiration for the international award-winning Greek design firm Designers United, which is already a Final Four classic after having designed the identity of five previous editions: Athens, Berlin, Paris, London and Milan.
The Comunidad de Madrid plays a leading role in the design, with a red M taking a central spot in the logo, but mixed with a W that represents the word “win”. The combination of the two – “Win in Madrid” — matches the goal of all teams playing in the Euroleague throughout the season.
With the new logo to guide them there, 13,000 fans will also be able to witness a new chapter of history in Spain’s capital. Tickets for the event will go on sale for general public on Wednesday, November 26.
Glory Awaits You in Madrid!
About the Final Four
As the culmination of a year’s worth of team building and elite competition spanning hundreds of games in every corner of Europe, the annual Turkish Airlines Euroleague Final Four has earned its place of honor as the greatest single weekend in international basketball.
The 14th edition this century of the Euroleague’s crowning event will take place next spring from May 14 and 17 in the world-renowned Spanish capital of Madrid.
A do-or-die format showcasing the four survivors of an intensely competitive season has added up to a recipe for unpredictability that makes the Final Four a must-see event on the basketball calendar.
From Bologna to Barcelona to Tel Aviv, Moscow, Prague, Athens, Berlin, Paris, Istanbul, London and Milan, the route to the Turkish Airlines Euroleague title each year passes through the most historic destinations in the world, and Madrid is no exception.
When those vibrant host cities fill with the most passionate basketball fans anywhere, the combination makes for a scintillating, one-of-a-kind experience. Visitors not only enjoy four games that almost always come with high drama – including finals that have been decided on the last shot or in overtime two of the last three years – but are also treated to a weekend basketball party that is second to none.
The annual International Junior Tournament, which takes place during the Final Four and in the same city, features the top young players in Europe and beyond playing for their own continental title over 15 games that fans can attend for free to see some of the best, up-and-coming talent in global basketball.
The Final Four Fan Zone takes basketball fun to iconic city locations like Trafalgar Square in London or Taksim Square in Istanbul for the public to watch spectacular skills contests, pose for pictures with legends and cheerleaders, support the charitable efforts of Euroleague Basketball clubs and witness the annual awards ceremony for the continent’s top-performing players. The Final Four also offers educational activities such as sports business seminars and coaching clinics that boast the expertise of some of the biggest names in both professions.
All of that explains why hundreds of media representatives, VIPs from the world of basketball and celebrities from other sports and entertainment join fans from all over the world to witness the Final Four. Likewise, glittering arenas dressed up for the occasion of showcasing the season’s best teams make the Final Four a must-watch event even for those who cannot attend, with live television coverage of the games beamed to 200 countries or more. Either way, whether in person or from afar, the attraction is irresistible.
For only one weekend a year, the sport of basketball and the cultural icons of Europe come together in a blaze of glory at a singular event that guarantees fans of sports devotion everything they could want: the Turkish Airlines Euroleague Final Four.
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